Large logotype with a colorful painting contained within in an illustrated sunflower image over a photo of waves and rocks on a beach by graphic design studio Color Punch

Poster design. Limited Edition 18x24” full color digital print.

DESIGN CONCEPT

We drew our inspiration for this poster design from Lorde’s album and song titled Solar Power, and the music video in which she’s wearing a bright yellow dress and takes place on the beach.

Two scenes at the beach with women, one with a woman in a yellow dress standing on a floating platform being adjusted by crew members, and another with the same woman walking along the beach with another woman in a white dress.

DESIGN DEVELOPMENT

We were interested in utilizing some fine art elements with this design as that felt very in line with her vibe. We decided to illustrate and watercolor a realistic sunflower and combine with a very abstract painting that had a lot of movement. We combined the pieces with prominent typography over a lightened photo and added the sun bursts coming from the flower.

Watercolor painting of a sunflower with yellow petals and a large brown center on a light background.

Abstract colorful painting with yellow, orange, pink, and black brushstrokes on a white background.